Walsworth Blog

Jesse Kates

Jesse Kates
Product-innovation expert and big-picture, user-experience designer with leadership skills, Jesse is adept in all mediums (web, voice, print, mobile, desktop) and business environments, from small startups to privately held, mid-size companies to the Fortune 50. A born communicator, coach and problem-solver, Jesse leads teams, products and companies to bright futures.

Recent Posts

Five Steps to Creating Great Interactive Content

As covered in our two previous blog posts, Your Opportunity with Walsworth Apps and How Apps Can Help You Reach More Readers, your app can offer value above and beyond your print publication. Much of that value is realized through a rich, interactive reading experience – touching, swiping, zooming, animation, video, etc.

The possibilities are vast, and for those transitioning from print design to the world of interactive media, it can be hard to know where to begin! Here are five simple steps to transform your print publication into an interactive powerhouse:

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How to Choose the Right Walsworth App

Mobile apps present new opportunities to engage your readers. As mentioned in my previous post, Your Opportunity With Walsworth Apps, the interactive capabilities of apps will enhance your print content, offering more value to your readers and more revenue to you.

Walsworth offers three approaches to app design:Request AHIMA Case Study

  1. App Now takes your existing print publication and converts it into an app. What’s more, you can choose to upgrade sections of your publication to make them more interactive through our extensive roster of overlays and article templates.
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Your Opportunity With Walsworth Apps

You already deliver great print content to your audience. Print is robust – it doesn’t require a power supply, and it’s great for grabbing attention in physical space. But now, with the wide adoption of mobile devices, there are many reasons to consider delivering content via a mobile app as well. You’re probably already thinking about it or even actively discussing it.Request AHIMA Case Study

As you look to apps to grow your business and attract new members or readers, it’s important to consider what you’re trying to accomplish in specific terms.

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