Walsworth Blog

The Power of Walsworth Apps – Wish List

What Is It?

The Wish List feature is a powerful way for catalogs to take the reader beyond looking at an item and using a dog-ear on the page. Customers can browse the catalog and add any item to a Wish List.

At any time the reader can review the items in the Wish List to evaluate item price, total price, apply a discount code and share via email.

The Wish List creator can use this feature to request a quote, share with co-workers, or send to their own email. If pricing is provided in the catalog, the Wish List will show the price of each item and total cost for the Wish List. Further, there is an apply discount code action that allows the user to apply his or her account-level pricing.

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The Power of Walsworth Apps – Slide Out Drawer

What Is It?

A Slide Out Drawer is an engaging way to make additional content unobtrusive. Readers simply tap and drag out the drawer to reveal its contents.

Why Would You Use It?

This is helpful when you want to provide additional information to your reader, but you don’t want it to interrupt the full design of the page.

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The Power of Walsworth Apps - Slideshow Interactive Overlay

What Is It?

Slideshows are created to show more images or information than can be used on a printed page. A slideshow can be a series of images, text, or images and text together and can be as small or as large as you want to fit on a page.

In Walsworth Apps, slideshows can be navigated by using buttons or by using tablet actions such as Tap or Swipe.

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How to Promote Your iOS App

Making the commitment to produce an app for your business is a big decision. You need to determine the frequency of distribution, content and pricing. While Walsworth can help you with these decisions, that’s just one part of the equation. The other part is telling the world about your brand new app. This is where Apple can offer some muscle.

Apple promises to help you reach more iOS users with its tool, iAdWorkbench, which was released last in June 2013. For as little as $50, you can begin to advertise your app and participate in iOS ad campaigns, customize who sees your ads, and make banner ads easier.

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Five Steps to Creating Great Interactive Content

As covered in our two previous blog posts, Your Opportunity with Walsworth Apps and How Apps Can Help You Reach More Readers, your app can offer value above and beyond your print publication. Much of that value is realized through a rich, interactive reading experience – touching, swiping, zooming, animation, video, etc.

The possibilities are vast, and for those transitioning from print design to the world of interactive media, it can be hard to know where to begin! Here are five simple steps to transform your print publication into an interactive powerhouse:

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