Walsworth Blog

Establish Your Association as an Authority with the Right Blog Partner

Your association performs an important function for people united by a common interest, career or goal. Members look to you for guidance, education and to stay informed. A well-run blog can be key to establishing your association as an authority in the field. However, many associations do not have the staff or experience needed to run a successful blog. Starting and maintaining a blog may sound simple, but it requires planning and upkeep.

Finding the Right Partner to Start or Run Your Association Blog is a useful tool for getting started and maintaining high standards when hiring a partner.

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Finding the Right Association Event Coverage Partner

Professional event coverage can be a powerful tool to take your association event to the next level. Internal event coverage is different from outside media coverage, but can be just as useful. Finding the Right Event Coverage Partner for Your Association is a great resource to use when looking to expand or add coverage to your association event.

Event coverage can be specifically tailored to the needs of your association. It can go in-depth on conference sessions, generate excitement and engage the audience in interactive activities, and package the content in ways most useful to your association. The right event coverage partner can keep your association within a set budget while meeting the coverage needs of the association.

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Finding the right social media partner

Social media is a tool with enormous potential value for associations. However, it’s not as simple as simply dashing off a few sentences and hitting “post” every now and then. Finding the Right Social Media Partner for your Organization is a useful eBook for associations looking to develop a strategy.

Effective social media usage requires identifying an audience, determining the best channels for your organization, and identifying effective channels for sharing a message and engaging the audience.

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Creating podcasts and webinars with the right partner

Many options exist for augmenting your association’s publication. Technology has opened up opportunities for associations, and Walsworth’s eBook, Finding the Right Podcast and Webinar Partner for Your Association, will help your association navigate new waters.

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Ideas to promote your association’s mission with charitable activities

Charity may be the main purpose of your association, or it may be a side project. Either way, charitable activities are a good way to get members involved and working for a good cause. And it's also a great way to promote your association's mission.

There are many ways to do good, so we’re sharing some thoughts for associations.

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