Walsworth Blog

Want to throw an amazing association event? Three keys to making it work

Throwing a truly spectacular event can be an enormous boon to your association. However, it’s a lot of work.

Whether your association has never thrown an event, or you’ve hosted dozens and are hoping to take it to the next level, events require planning. This is not something that can be haphazardly thrown together at the last minute.

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Building a Mentorship Program for your Association

Your association may be missing out on a powerful tool: mentorships. Associations are meant to unite members through a common goal or interest. A mentorship program is merely the next step.

Why do I need a mentorship program?

Creating a mentorship program provides tangible support of membership benefits.

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Leveraging LinkedIn for Associations

Social media can be a low-cost tool for associations. The various platforms allow associations to drive membership and engage with existing members.

LinkedIn has remained a place for professional interactions since its beginning, and continues to offer valuable resources. It has become a hub of expert advice, networking and awareness.

LinkedIn offers helpful step-by-step instructions for nonprofits to get started. These instructions can be a useful resource for associations. Once you’ve established your presence, it’s time to reap the rewards.

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Division of American Library Association Finds Success with New Publishing App

When it came time for Choice to facilitate a technology overhaul, building a new part was a necessary component. Choice is a publishing unit of the Association of College and Research Libraries (ACRL), which falls under the umbrella of the American Library Association. Their publications include Choice magazine and the Choice Reviews database.

Updating Technology
Creating an app was part of a push to modernize Choice’s offerings.

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Announcing an exciting new ebook for associations!

Associations face many challenges, and in this day and age it can be a struggle to survive. Walsworth wants to help, and we’ve done so by creating a new eBook to assist associations with membership growth and retention called Making it Easier.

Cornerstones
This eBook builds upon four cornerstones: engage, retain, balance and sustain. It covers how to engage with association members, how to retain those members, how to balance the mix of print and digital, and how to sustain your association by appealing to young people.

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