Walsworth Blog

Key Insights into Successful Event Promotion

A great event deserves great promotion. It’s not just about getting people to attend; good promotion helps create a more enjoyable experience for attendees and vendors alike. The right promotion techniques get people engaged, and social media campaigns might even get attendees promoting for you.

Christy Huggins is the social media manager at EventBrite. She knows a thing or two about successful event promotion, so we asked her for tips.

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Saint Joseph team achieves G7 Master Qualification

Walsworth is proud to announce G7 Master Qualification at yet another of its facilities. The team in Saint Joseph, Michigan, achieved the status after thorough testing and inspection.

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Creating podcasts and webinars with the right partner

Many options exist for augmenting your association’s publication. Technology has opened up opportunities for associations, and Walsworth’s eBook, Finding the Right Podcast and Webinar Partner for Your Association, will help your association navigate new waters.

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Postage Rate Changes Slated for January 21

November 13 Update
The Postal Regulatory Commission (PRC) announced on November 10, 2017, that it has approved the rate changes as submitted by the United States Postal Service (USPS).

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What's happening?
On October 6th, the United States Postal Service (USPS) filed notice with the Postal Regulatory Commission (PRC) of postage rate changes slated to take effect Jan. 21, 2018.

In the notice, USPS is requesting an average postage rate increase of approximately 1.9% across all classes and categories of mail. Note that this increase is an average, however. If the proposal is approved as is, some classes and types of mail would experience a rate decrease, while others would see rate increases above 4%.

What are the proposed rate changes?
If the rate change plan is accepted as is, rates would be modified as follows:

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Ideas to promote your association’s mission with charitable activities

Charity may be the main purpose of your association, or it may be a side project. Either way, charitable activities are a good way to get members involved and working for a good cause. And it's also a great way to promote your association's mission.

There are many ways to do good, so we’re sharing some thoughts for associations.

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