How High-Quality Print Drives Member Retention and Engagement
For professional and membership-based associations, member retention is everything. Recruiting new members can be costly and time-consuming, so keeping existing members engaged and committed is a key driver of long-term sustainability. While digital communications have become more prominent in recent years, high-quality print materials continue to play a critical – and often underutilized – role…
Personalization Power: Unleashing the Potential of Variable Data Printing
In today’s competitive marketplace, personalization isn’t just a nice touch – it’s an expectation. From targeted email campaigns to curated social media ads, audiences are growing more accustomed to content tailored specifically to them. But digital engagement is only half the story. Print, too, has entered the age of personalization, thanks to the evolution of…
Walsworth Honored with Multiple 2025 GraphEx Awards
Each year, the Printing & Imaging Association MidAmerica’s GraphEx Awards celebrate the best in print craftsmanship across the country. Walsworth is proud to once again be recognized for excellence in printing and binding, taking home numerous awards spanning yearbooks, books, magazines and specialty print projects. These honors not only reflect the dedication and expertise of…
Revolutionizing Efficiency: Walsworth’s Print-on-Demand Process
In today’s fast-paced publishing world, meeting tight deadlines and delivering customized products is crucial. At Walsworth, we’ve streamlined our book production process with state-of-the-art technology that enables us to deliver high-quality printed materials – on time, every time – through our efficient Print-on-Demand (POD) process. What is Print-on-Demand? Print-on-demand is a modern production method that…
Digital Printing and Offset Printing: What’s the Difference?
When businesses need to print materials in different quantities or with specific customization, choosing the right printing method can make all the difference. Whether you need high-volume catalogs with precise color matching or personalized books that speak to individual readers, understanding the differences between digital and offset printing will help you select the most effective…
Tips for Green Printing: How To Stay Sustainable in 2025
As the world continues to prioritize sustainability, publishers and businesses that produce printed materials – whether books, magazines or catalogs – are increasingly seeking environmentally responsible ways to bring their products to life. Green printing is no longer a niche concern; it’s a necessity. The good news? It’s more accessible than ever in 2025. Whether…
The Benefits of Print-on-Demand (POD)
In the publishing world, efficiency and adaptability are key to success. Traditional offset printing has long been the standard for high-quality book and magazine production, but it can come with difficulties, particularly for publishers looking for smaller print runs. Enter print-on-demand (POD), a solution that has transformed the industry by offering a more streamlined, cost-effective…
USPS Rate Changes and Promotions Coming in July 2025
The U.S. Postal Service has proposed several changes set to take effect on July 13, 2025, with rate increases and updated promotional discounts across multiple mail classes. While some of these changes are straightforward, others are more complex and may impact mailers differently depending on their specific presort levels and mail preparation strategies. Here’s a…
What Is Digital Inkjet Printing?
For much of human history, printing technology has been evolving, giving us more advanced and efficient ways to produce books and other printed materials. From the very first hand-written scrolls to the fully computerized presses we know today, printing technology has allowed humans to record and share stories, information and communication for thousands of years….
Walsworth Celebrates GEA Award-Winning Print Projects
Walsworth is proud to announce the 12 print projects that have been recognized in the 2025 Graphic Excellence Awards (GEAs). These prestigious awards celebrate excellence in print production, and we are honored to have brought these exceptional projects to life. “The GLGA Graphics Excellence Awards evaluate entries not just on printing quality, but as complete…
