Brainspring, an education and tutoring company based in Troy, Michigan, was preparing a major launch of 110 literacy-focused titles. Each book required short-run digital printing, consistent color work and kitting before delivery to their fulfillment center. They had tried several local printers but couldn’t find the right fit; smaller shops struggled with the technical demands, while larger printers didn’t provide enough support or guidance.
Brainspring needed a partner who offered digital capacity and educational market expertise while still providing reliable service.
During this search, Walsworth sales representative Andrew Shackelford made a timely call that reached Brainspring’s owner. The call aligned perfectly with Brainspring’s challenges, and Walsworth had just expanded its digital platform with the acquisition of Walsworth — Eau Claire. The facility’s digital equipment enabled consistent quality across all titles, along with informed recommendations on the best coatings and stocks for their early-reader books. Walsworth produced initial runs of 500 copies per title and, when those sold out immediately, delivered another 500 without delay. Brainspring found Walsworth to be their ‘Goldilocks printer;’ the right balance of capabilities, scale
and hands-on support.
With Walsworth managing production and kitting,
Brainspring launched smoothly and stayed in stock during a critical sales period. The books met their design and durability standards, and the ease of reprints kept momentum strong. Most importantly, Brainspring gained a dependable partner who understands their needs and supports their growth. Right place, right time proved to be the start of a long term partnership.
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Feel free to use approximations when specifics are not yet determined.
To begin the quoting process, please submit the form below.
Feel free to use approximations when specifics are not yet determined.
To begin the quoting process, please submit the form below.
Feel free to use approximations when specifics are not yet determined.
