My project-18
Blog
Vicky Dansereau

Making the Most from Your Catalog Mailing

With the United States Post Office changing to bi-yearly rate increases and the drastic rise in paper costs, making the most out of your catalog mailing has become invaluable. Finding ways to stretch marketing dollars

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Printed Catalog
Blog
Shiloh Scott

Concept to Catalog: Get Printed!

So you’re thinking about creating a printed catalog… what do you do? We’ll walk you through the process!  Starting Out However you do your initial research – seeking recommendations from friends, a Google search, or

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James Wamser CreativePro Week
behind the scenes
Eryn Davis-Hayter

CreativePro Week with James Wamser

The highly anticipated CreativePro Week conference, a premier how-to seminar for creative professionals, recently concluded in Phoenix, Arizona. Taking place from June 5 to 9, the event drew more than 500 enthusiastic individuals both in-person

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23_BLOG_Reading Habits copy
Blog
Shiloh Scott

Reading Habits and Format Trends

New book formats have been rising and falling in popularity for decades now. But what exactly is meant by “book formats”? For our purposes, we’ll discuss electronic media, traditional print and graphic-heavy approaches. New entertainment

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