Do you have a Gen Z in your life?
Generation Z, or Gen Z, is now in the 8 to 23 age range. Do you have someone that age in your family? I do. My niece is 9 years old and acts 13. However, she does fall in this generation of people who were born into technology. From birth, she has grown up with […]
Save Money on Mailing with These Postal Saving Options
Have you ever been doing things the same way for years and then have an “aha!” moment? I had one the other day and I remember thinking to myself, “Boy, why didn’t I think of that?” We have some information for you that may give you an “aha!” moment, too, and we will be thrilled if […]
Back in the Swing of Things: Best Mailing Practices Mid-COVID
Over the past several months, we have been challenged to alter our normal lives and learn to cope with the changes COVID-19 has brought to the world. It has been tough on everyone. Possibly the hardest part is knowing the correct steps to take to get back in the swing of things regarding business marketing and […]
Postal Potpourri of Potential Changes You Need to Know
Boy, a lot of exciting things are going on right now with the U.S. Postal Service. Let me share a few important tidbits that may affect you: Recently, the United States opted to stay part of the Universal Postal Union, or UPU, which handles international mail. The decision to possibly leave was based on the […]
Does the Mix of Mail in the Mailbox Play an Important Role?
Recently, a coworker of mine handed me a printed report from the United States Postal Service – Office of Inspector General. It was titled “Advertising Mail: Mail Mix Matters.” I set it aside promising myself I would read it. The report was 49 pages, and I was sure this was going to be a dry […]
Where Does Your Mail Moment Occur?
Do you always do certain things in your life in the same place? I know, weird question. Let me tell you what I mean. Recently, the post office sent out a marketing piece called USPS Mail Moments Fall 2018 Review. The piece has research results from three generations (ages 18 to 75) that asked different […]
