Making the Most from Your Catalog Mailing

With the United States Post Office changing to bi-yearly rate increases and the drastic rise in paper costs, making the most out of your catalog mailing has become invaluable. Finding ways to stretch marketing dollars has become a necessity. One of the first places marketers are looking to make good decisions is on their mail […]
USPS Announces New Prices for Market Dominant Rate Classes

The United States Postal Service has announced plans to change pricing for all Market Dominant Mail Classes. This pricing needs to be approved by the Postal Regulatory Commission. The announcement is expected in late May or early June. The increase will affect First Class, Periodical, Standard/Marketing Mail, Package Services Bound Printed Matter, Media/Library Mail and […]
USPS Notice: Discontinuing Hardcopy Address Correction

On March 15 the USPS sent a notice via mass email regarding their decision to do away with hardcopy Address Correction Notices. Please see a copy of the email below. If you received the email from the USPS or know this will affect you, Walsworth is here to help you navigate how to proceed. Have […]
Two New Updates from the USPS You Need to Know for Your Periodicals

The most recent Postal Bulletin released by the USPS on Aug. 25, 2022, contains two key policy updates pertaining to Periodicals Requester Records Requirements. Effective Nov. 7, 2022, the Postal Service will revise Mailing Standards of the United States Postal Service, Domestic Mail Manual (DMM), part 207, to reflect changes to Postal Service verification requirements […]
What We Can Predict About the Next USPS Pricing Increase

When is the next rate increase scheduled? Do you have any indication of what the percentage of increase will be? Can mailers expect as high of an increase as the last two increases? Postal rates just changed on July 10, and within a few days I was already fielding many questions like these. I don’t […]
4 Ways to Deal with USPS’ New Postage Rate Increases

On April 6, the United States Postal Service (USPS) filed a rate increase to take effect July 10, 2022. While this doesn’t come as a surprise, it does appear to be another higher-than-historic raise in rates, and on average, mailers can expect to see a postage increase of 6.5%. With this being the third increase […]
Lions and Tigers and Postal Increases? OH MY!

On Monday, July 19, the Postal Regulatory Commission approved the rate increase scheduled for Aug. 29, 2021. Other than the increase that hit in January, this is one of the biggest increases mailers have seen in years. With the average increase ranging from 6.808% to 8.804%, this increase will significantly affect yearly preplanned budgets and how […]
Uncertainty Surrounds the USPS’ 10 Year Plan

A co-worker once gave me a small crystal ball on a little wooden stand. We joked that I used it to predict postal estimates and how to handle mailings with the postal service. I still have the crystal ball, and it makes me smile when I see it. I don’t use it, but with the […]
Weathering the storm of compounded challenges at the USPS

I grew up in Wisconsin. I’ve lived here all my life. When I was a kid, my dad and I would stand outside and watch for tornados. It was not the smartest thing, but there is still something about ominous weather fronts that intrigue me. The smell in the air right before a thunderstorm, and the calm right […]
Why Your Mail or Packages Could Be Delayed

I am privileged in my role with Walsworth to participate in the U.S. Postal Service’s Areas Inspiring Mail meetings. These gatherings are held with participants from the USPS and individuals from the mailing industry. Participation is a great way to stay on top of changes and innovations that the post office is making and connects you with key people […]