USPS Update: No January 2026 Price Increase for Market-Dominant Mail
The U.S. Postal Service has confirmed that there will be no January 2026 price increase for market-dominant categories of mail. Postmaster General David Steiner recommended delaying price adjustments until mid-year 2026, a move accepted by the USPS Board of Governors. This includes: Postmaster Steiner emphasized the importance of balancing revenue needs with affordability: “We continually […]
Premium Print for Luxury Retail: Why Quality Matters
Luxury retail lives and dies on perceived value. Materials, photography, typography and the tactile experience signal where a brand sits on the spectrum from everyday to extraordinary. That is exactly why premium print performs so well for luxury companies. High‑quality catalogs and direct mail do more than look beautiful. They change what customers remember, how […]
Personalized Print: The Next Frontier for B2B Catalog Marketing
Personalization has redefined digital marketing, yet many B2B teams overlook its impact in print. That is a missed opportunity. Variable data printing gives your catalog the power to speak to specific companies, regions, selling seasons and even individual decision makers. The result is a book that feels relevant, reduces friction in buying groups and moves […]
Why B2B Catalogs Still Drive Sales in a Digital-First World
In 2025, every B2B buyer lives online, yet print catalogs continue to move revenue. That is not nostalgia. It is about how people feel when stakes are high, how trust is earned inside a room and how a physical page steadies attention. When your catalog lives alongside e-commerce, marketing automation and sales, it becomes a […]
The Evolving Role of Print Catalogs in B2B Marketing
Print catalogs have never stopped working in B2B marketing; what changed is the job they do. Twenty years ago, a catalog often served as the primary product database and an ordering channel. Today, your buyers research across a web of touchpoints, then use catalogs for discovery, shortlisting and confidence building that moves a complex sale […]
What to Expect During Your First Press Check
We sat down with Cassie Elliott, Customer Service Manager at Walsworth – Marceline, to walk through what customers can expect during their first press check and why this step can make a big difference in the final product.
Walsworth Invests in Ripon with New Equipment and Community Support
Ripon, Wisconsin (Aug. 20, 2025): Walsworth is reinforcing its commitment to the Ripon community with two major investments: a state-of-the-art perfect binder that will elevate the company’s production capabilities and continued support of the Ripon Boys & Girls Club, which recently celebrated a ribbon cutting for its new facility. In Spring 2026, Walsworth will install […]
Today’s Digital Press: Innovations in Speed and Resolution
If your printing program depends on faster cycles and professional quality, today’s digital presses deliver. For books, magazines and catalogs, recent advancements translate into practical gains you can feel in schedules, budgets and outcomes. Speed That Serves Your Schedule Modern digital workflows remove plate-making and long makereadies, so work moves from approved files to press […]
USPS Announces Temporary Holiday Price Changes for 2025 Peak Season
The United States Postal Service has proposed temporary rate increases for select package services during the 2025 holiday season to offset extra handling costs. These changes are still subject to approval by the Postal Regulatory Commission. Effective dates: Oct. 5, 2025 – Jan. 18, 2026 (pending PRC approval) Services affected: Priority Mail Express, Priority Mail, […]
Eco-Conscious Choices for Religious and Faith-Based Publishers
As a faith-based organization, you understand the importance of printed materials for worship and education, from workbooks and curricula to hymnals, catechisms, prayer books and sacred texts. Ensuring these print projects are produced in an eco-friendly way is not only an environmental imperative, but also an expression of stewardship, working to protect the earth and […]