Why B2B Catalogs Still Drive Sales in a Digital-First World
Will Lubaroff
September 5, 2025
Eight different Walsworth products were among the winners of the 2021 GraphEx — Graphic Excellence Awards. The annual competition, hosted by PIA MidAmerica, recognizes outstanding examples of technical achievements in innovation and print production. Independent
A co-worker once gave me a small crystal ball on a little wooden stand. We joked that I used it to predict postal estimates and how to handle mailings with the postal service. I still
Walsworth’s fundamental aim is to create value for customers, employees and communities. What supports all three is our commitment to the environment. We’re continually finding ways to reduce our carbon footprint and build a more
Print is experiential. Print is an intimate, personal way for brands to engage audiences. Fundamental to the experience are the specifics of the paper, its physical characteristics. While colors are crucial in their own way,
Books have seen steady sales throughout the pandemic — and not just for use in Zoom backgrounds. The pandemic has presented challenges for all industries to varying degrees. But book publishing, an industry that faced
Perfection is the goal for every print publication. But when it comes to catalogs, where a single error can mean lost sales, perfection is paramount. Catalogs are sales documents at their core. Their content must
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To begin the quoting process, please submit the form below.
Feel free to use approximations when specifics are not yet determined.
To begin the quoting process, please submit the form below.
Feel free to use approximations when specifics are not yet determined.