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Blog
Alex Blackwell

How to Create an Editorial Calendar

Content marketing is a must to compete in today’s online arena, but it can lose all effectiveness unless you have an organized system that lets you plan out and keep track of your efforts. A

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encouraging-candid-feedback-2
Blog
Christoph Sisson

Stop Coaching Positive Survey Responses

I have a new pet peeve. Several times in the past year I’ve been encouraged to give high or perfect scores on a survey I’m about to receive. It started with restaurant servers handing me

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App Creation
Alex Blackwell

How to Promote Your iOS App

Making the commitment to produce an app for your business is a big decision. You need to determine the frequency of distribution, content and pricing. While Walsworth can help you with these decisions, that’s just

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loyal-audience-1
Blog
Alex Blackwell

How to Build a Loyal Magazine Audience

The deck is stacked against the magazine industry in many ways. People can get faster, more up-to-date information using their computers or phones. They pay less for this information, and they get it instantly. What

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proofreading-tips-2
Blog
Shiloh Scott

10 Essential Proofreading Tips

A book publishing company hires professional proofreaders who make sure publications contain no grammar or spelling errors. As a small business owner or associate, you may not be in a position to hire a proofreader

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