by Alex Blackwell on March 24, 2014

Professional Publisher Association’s Survey Provides Positive News

MediaWeek.com reported the results of the Professional Publishers Association's Publishing Futures survey in a recent blog post. The survey results provide encouraging news for both print and digital revenue. Highlights of the survey results include:

  • Digital revenue income increased 32%, up 15% from the prior year.
  • Digital represents nearly a third of total revenues across both consumer and business magazine publishers.
  • Print income still dominates for publishers, generating 53% of revenue across consumer, business and customer publications.
  • Print is a far more significant driver of revenue for consumer publishers than for B2B publishers. In the consumer sector, print accounted for 73.1% of revenues, while digital's share of revenue accounted for 18%.
  • 41% of digital income came from paid content and 17% from live events.
  • Headcount at publishers increased in 2013.
  • Among the 106 survey respondents, 74% of companies forecasted growth for 2014, and 89% of companies expected to be profitable in 2014, up from 74% in 2013.

You can read the entire MediaWeek post here.

Topics: Printing Blog
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Alex Blackwell

Alex Blackwell

Alex Blackwell has built his career around providing customers with helpful solutions, and is currently Walsworth's vice president of marketing and communications, overseeing all marketing. He began his career as a teacher in his home state of Virginia, before joining Walsworth as a sales rep.

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