Would you like to quickly and inexpensively enhance your Adobe® Photoshop® toolkit? If so, these free extensions may be for you! I’m always on the lookout for tools that make…
The premise behind LinkedIn’s Publishing Platform is simple: every LinkedIn professional has valuable insights to share – how to sell anything, how to lower churn rates, how to jumpstart a…
Utilizing correct punctuation won’t help you make friends or boost your business, but using punctuation incorrectly will make your book, magazine or catalog copy stand out like a sore thumb.…
The slick pages of glossy lifestyle magazines are now largely viewed as mobile content. More and more people are checking their mobile devices instead of the newsstand for the latest…
The modern consumer is all over the place: reading blogs, browsing websites, hanging out on social media platforms, searching the Internet, and emailing on their desktop or mobile devices. In…
Which email do you look forward to receiving most: an email from your best friend or an email from a massive corporation? And which of those two emails do you…
Is your business using social media for brand building and customer engagement, or does the fear of a tweet scandal – like US Airways recent NSFW post – keep your…
Ninety-five words. That’s about the maximum length of a pay-per-click ad, including the headline, which means you better choose each and every word with care. The headline usually gets about…
Is search engine optimization (SEO) dead? All too often, SEO aligns with unprofessional practices, such as link buying, web spamming, content farming and article spinning. While old-school SEO tactics such…