You may be surprised to hear that providing a safe place to work isn’t a goal at Walsworth. It’s not an initiative, a priority or a strategy either. Ensuring our…
Magazine publishers are responsible for content integrity, reader engagement and revenue generation. These aren’t easy tasks taken individually. Add them together and you have a formula for getting trapped in…
Content marketing is a must to compete in today’s online arena, but it can lose all effectiveness unless you have an organized system that lets you plan out and keep…
You may know that a company blog can be good for business, but you may be less certain about what it takes to create an effective one. Producing a high-quality…
I have a new pet peeve. Several times in the past year I’ve been encouraged to give high or perfect scores on a survey I’m about to receive. It started…
Making the commitment to produce an app for your business is a big decision. You need to determine the frequency of distribution, content and pricing. While Walsworth can help you…
The deck is stacked against the magazine industry in many ways. People can get faster, more up-to-date information using their computers or phones. They pay less for this information, and…
A book publishing company hires professional proofreaders who make sure publications contain no grammar or spelling errors. As a small business owner or associate, you may not be in a…
Last year, magazine media (print plus tablet) became a growing and preferred form of content distribution and consumption. Check out these notable facts (source: www.technologytell.com): The top 25 print magazines…