Easing the Transition for New Association Customers
Transitioning to a new printing service can be difficult, even when the benefits are clear. Even if it’s not the best business decision in the long run, the status quo is often the short-term path of least resistance. Associations want their business relationships to be like their member relationships: long-term, and mutually beneficial. Given this, […]
Today’s Commercial Printing Goes Beyond Just Paper and Ink
Consistent quality coupled with quick turnarounds is often viewed as the crucial combination when it comes to magazine printing, and rightfully so. Although as a product they have everlasting value, their content isn’t evergreen. At the same time, it doesn’t matter how quick the print turnaround is if a publisher still has to rely on […]
G7 Master Printer Certification Explained
Businesses spend countless hours creating and designing their print products. So, when it comes to the printing process, perfection is non-negotiable. It doesn’t matter whether it’s a B2B catalog, a niche interest magazine, or something in between, if it has your company logo on it, it must be flawless. From a printing standpoint, this means […]
When the Extra Mile is the Most Important
Take it from us — printing can be complicated. Each project has its own needs and encounters its own complications throughout the printing process. Of course, hurdles of some kind are always anticipated, especially throughout the prepress process. As a print buyer, you want to be aware of the printing particulars that impact your print […]
New Walsworth webinar series will start with InDesign tips
Adobe InDesign is the industry standard for creating documents of all kinds: from brochures and catalogs to manuals, just to name a few. While InDesign offers creative professionals so many powerful features, it can be a little overwhelming at times. Oftentimes, we do the same InDesign tasks using the same tools and steps over and […]
Sailing Through Rough Seas
Sailors anticipate rough weather from time-to-time. Squalls can arise out of nowhere, and some larger storms are too big to outrun. When a storm is on the horizon, sailors prepare with a comprehensive checklist. Each crewmember has their own predetermined responsibilities to prepare the ship for any potential problems. These lists include the expected, such […]
Soothing the Impact of Subscription Fatigue
There’s a subscription for everything these days. Literally everything. From Amazon Prime and HelloFresh to Netflix — not to mention its numerous competitors — most of us are juggling at least a handful of subscriptions. There seems to be new subscription-based businesses launching every day. But consulting giant Deloitte’s annual survey of Digital Media Trends […]
Weathering the storm of compounded challenges at the USPS
I grew up in Wisconsin. I’ve lived here all my life. When I was a kid, my dad and I would stand outside and watch for tornados. It was not the smartest thing, but there is still something about ominous weather fronts that intrigue me. The smell in the air right before a thunderstorm, and the calm right […]
The Everlasting Escapism of Magazines
The pandemic-impacted previous year posed huge hurdles for almost every industry, and the magazine industry was far from immune. It would be easy to blame things on COVID-19 and leave it there. After all, it did drain readers’ disposable income, and company ad budgets. But for some magazines, such as the 60 new print titles […]
Walsworth Fully Integrates The Ovid Bell Press into Walsworth Brand
Walsworth announced the full integration of The Ovid Bell Press in Fulton, Mo., into the Walsworth brand. This integration will lead to enhanced printing capabilities and available services across all Walsworth facilities. “This is the right time for the integration of The Ovid Bell Press into Walsworth. More than uniting our name, this move will […]
