Archives

Walsworth earns eight GLGA Graphics Excellence Awards

Walsworth-Ripon was awarded an octet of accolades at the 2021 Great Lakes Graphics Association’s 2021 Graphics Excellence Awards. The award competition celebrates the craftsmanship and innovation of print products for companies throughout Illinois, Indiana and Wisconsin. The Graphic Excellence Awards (GEA’s) are the largest regional affiliated print competition in the United States. Walsworth-Ripon earned five […]

Words of Wisdom Webinar: Getting it Right, Right from the Start

You may have some ideas to refresh your magazine’s design. Heck, you might even have a list of different things you want to try. But there often isn’t enough time to slow down your workflow and try new things, especially when it comes to layout and page design. In some cases, it might be the […]

Magazine Trends in 2021 and Beyond: A Conversation with Mr. Magazine

The impact of the pandemic and shifts in consumer behavior are transforming the magazine industry. To better understand how these trends will shape the future of magazines, we reached out to industry expert Samir “Mr. Magazine” Husni, Ph.D. Husni is the founder and director of the Magazine Innovation Center at the University of Mississippi’s Meek […]

Walsworth Wins Eight GraphEx Awards

Eight different Walsworth products were among the winners of the 2021 GraphEx — Graphic Excellence Awards. The annual competition, hosted by PIA MidAmerica, recognizes outstanding examples of technical achievements in innovation and print production. Independent judges select from hundreds of entries across numerous categories to give out awards for Best of Show, Best of Division, […]

Uncertainty Surrounds the USPS’ 10 Year Plan

A co-worker once gave me a small crystal ball on a little wooden stand. We joked that I used it to predict postal estimates and how to handle mailings with the postal service. I still have the crystal ball, and it makes me smile when I see it. I don’t use it, but with the […]

Walsworth’s Commitment to the Environment

Walsworth’s fundamental aim is to create value for customers, employees and communities. What supports all three is our commitment to the environment. We’re continually finding ways to reduce our carbon footprint and build a more environmentally friendly operation. Why is that so important to us? Like many manufacturing processes, printing has historically incorporated and emitted […]

What Do Publishers Need to Know About Paper Basis Weights?

Print is experiential. Print is an intimate, personal way for brands to engage audiences. Fundamental to the experience are the specifics of the paper, its physical characteristics. While colors are crucial in their own way, the look and feel of the paper can tell your audience a lot about your brand before they read a […]

A Rosy Outlook for Books

Books have seen steady sales throughout the pandemic — and not just for use in Zoom backgrounds. The pandemic has presented challenges for all industries to varying degrees. But book publishing, an industry that faced challenges in the years before COVID-19, had a banner year from a sales standpoint. According to the New York Post, […]

Communication Creates Prepress Perfection

Perfection is the goal for every print publication. But when it comes to catalogs, where a single error can mean lost sales, perfection is paramount. Catalogs are sales documents at their core. Their content must not only be flawless, but also engaging and easily navigable. Given these needs, your printer should play an integral role […]

Finding a Book Printer that Matches Your Mindset

Book publishers often view printers in terms of capacity. If the press has the right availability at the right time, there’s potential for partnership. Capacity and capability are the foremost factors when it comes to choosing a print partner. After all, the relationship between printer and publisher is about creating a successful print product. At […]