Walsworth: A Story of Vision, Values and Commitment
On January 16 of 1937, Walsworth Brothers Printing Company opened its doors to the town of Marceline, Missouri. As a company, Walsworth would adapt its products and processes, acquire new facilities to account for growth, and survive market crashes and wartimes alike. The origin of Walsworth, however, is a testament to commitment and community. What […]
Walsworth Print Jobs Win Gold, Two Best of Category Awards at GraphEx Awards
Walsworth was proud to accept two Best of Category prizes, as well as a Gold, last Thursday evening at the PIA MidAmerica GraphEx – Graphics Excellence Awards ceremony, held at the College Basketball Experience in downtown Kansas City, Missouri. The annual event by PIA MidAmerica celebrates and recognizes quality print from Missouri, Kansas, Oklahoma and […]
4 Ways to Deal with USPS’ New Postage Rate Increases
On April 6, the United States Postal Service (USPS) filed a rate increase to take effect July 10, 2022. While this doesn’t come as a surprise, it does appear to be another higher-than-historic raise in rates, and on average, mailers can expect to see a postage increase of 6.5%. With this being the third increase […]
Walsworth Celebrates the First 85 Years
Marceline, Missouri – March 15, 2022 – Walsworth CEO Don O. Walsworth and President Don Walsworth announced today that their family-owned company would be spending the rest of this year celebrating its 85th anniversary. Walsworth, one of the top book, magazine and catalog printing companies in the U.S., unveiled plans for a series of events […]
Planning is Key in the Current Landscape of Paper Supply and Demand
We’ve been living in this new normal for long enough now to know the best way to combat the current challenges in the printing industry is advance planning. As with many industries, supply chain issues are affecting the print market in very dramatic ways. The layered combination of labor shortages related to intense competition for […]
How Pinterest Predicts 2022’s Not-Yet-Trending Report May Affect the Print Industry
Pinterest isn’t just for pinning ideas for your at-home coffee bar anymore. It is a social platform used by consumers from every generation as an idea catalog to plan everything from their next haircut to their next business venture. Pinterest Predicts 2022 is Pinterest’s “not-yet-trending” report detailing which of last year’s search terms show the […]
7 Lessons We Can Learn From the 1909 Sears, Roebuck and Co. Catalog
Browsing through a thrift store the other day, I found a reprint of the Fall 1909 Sears, Roebuck and Co. catalog. This is the famous catalog that was printed from 1888 to 1993 and was a major source of goods for many Americans. Of course, it’s fun to flip through the pages and note the […]
Print Magazines Aren’t Dying and Here’s Why
While it is true that some print media numbers have been down in recent years, there is no reason to panic; print is definitely not dead or even dying. There are many reasons why print is still alive and won’t be going anywhere anytime soon. Keep reading for stats to put your mind at ease […]
Alternative Revenue Streams for Your Magazine
It’s no secret that advertising has been a volatile revenue stream for media organizations of all kinds since the pandemic’s outset. This presented a significant challenge for many publications, especially those that rely on ad revenue from the hospitality, tourism and the other industries deeply impacted by the pandemic. Given this turbulence, many publications pivoted […]
Walsworth – Ripon Excels at GLGA Awards
Quality is of the utmost importance at every Walsworth facility, and we appreciate when that effort is recognized. It is an honor to have seven publications from our Walsworth – Ripon facility recognized at the Great Lakes Graphics Association’s Graphics Excellence Awards ceremony on Sept. 30. The yearly GLGA competition recognizes companies in the Great […]
