Selecting the right printer is one of the most important decisions a B2B catalog marketer makes. So much is at stake, from costs and timing to your peace of mind.…
Not that they ever went away. Business marketers have relied on printed catalogs for decades to generate profits. But the pandemic had an impact on the B2B sector as more…
With the United States Post Office changing to bi-yearly rate increases and the drastic rise in paper costs, making the most out of your catalog mailing has become invaluable. Finding…
You’re wearing multiple hats and you’re spread way too thin. We understand. And part of our mission is to make it easy to do business with Walsworth. That’s why we’ve…
So you’re thinking about creating a printed catalog… what do you do? We’ll walk you through the process! Starting Out However you do your initial research – seeking recommendations from…
The highly anticipated CreativePro Week conference, a premier how-to seminar for creative professionals, recently concluded in Phoenix, Arizona. Taking place from June 5 to 9, the event drew more than…
Educational books are a crucial resource in learning. From textbooks to curriculum materials, the educational book market encompasses a wide range of materials. Today, we will delve into the significance…
New book formats have been rising and falling in popularity for decades now. But what exactly is meant by “book formats”? For our purposes, we’ll discuss electronic media, traditional print…
For something that can be traced back hundreds or thousands of years, the book industry is still evolving. In fact, the history of the book industry has seen some of…
When reading, there are benefits to both digital and print. You can’t deny the convenience that comes with pulling out your phone and quickly reading up on the latest breaking…